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8. Comparing Niche and Mass Markets

Description

This Business Studies Factsheet covers:

• The difference between mass markets and niche markets.
• Reasons why you would enter a niche market.

Download Type

.PDF (pdf) 2.298 MB

Date Published

January 2010

ISSN / ISBN

ISSN: 1351-5136

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08 Niche And Mass Market

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