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Description

This Media Studies Factsheet demonstrates how traditional film marketing works in the digital age, considers how the digital age has changed the ways in which distributors market films, and applies relevant industry theories to the study of film marketing.

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.PDF (pdf) 1.043 MB

Publication Date

April 2025

ISSN / ISBN

ISSN: 1351-5136

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283 Understanding Contemporary Film Marketing Strategies v1

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