150. The Mass Media do not control their consumers, the consumers control the Media


This Sociology Factsheet:
• Demonstrates the links between both theoretical and empirical material.
• Introduces the concept of the hypodermic syringe model.
• Explores the two-step flow model.

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.PDF (pdf) 1.896 MB

Publication Date

April 2015


ISSN: 1351-5136

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150 Mass Media Control

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