The aims of this Media Studies Factsheet are to:

  • Define advertising and marketing.
  • Engage with advertising and marketing using a range of ideas from the theoretical framework.
  • Identify recent changes in advertising and marketing practices.
Download Type

.PDF (pdf) 1.53 MB

Publication Date

January 2022


ISSN: 1351-5136

Copyright Disclaimer

The materials published on this website are protected by the Copyright Act of 1988. No part of our online resources may be reproduced or reused for any commercial purpose, or transmitted, in any other form or by any other means, without the prior permission of Curriculum Press Ltd.

235 Advertising and Marketing

Similar Resources

What our customers say

Find exactly what you’re looking for.

Keep up to date with all the latest news, resources & updates from Curriculum Press