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171. The Elaboration Likelihood Model of Persuasion

Description

This Psychology Factsheet outlines and evaluates the Elaboration Likelihood Model of Persuasion and also focuses on how to apply the model to example scenarios. Words in bold are highlighted in the glossary and the worksheet questions allow you to practice your exam skills.

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.PDF (pdf) 115.111 KB

Date Published

January 2015

ISSN / ISBN

ISSN: 1351-5136

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171 The Elaboration Likelihood Model Of Persuasion

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